Taking a Second Look for the First Time

ABOUT THIS EPISODE

On today's episode, Financial expert and Amazon best-selling author John Browning talks about the experience of working with Guardian Rock. This is a great "first look" at John and his firm. Learn more when you Connect with John by texting "LIFE" to 21000 or GuardianRockWealth.com.

Welcome to the build your life podcast with John Browning. Build your life as a relaxed and unedited conversation with financial expert and number one Amazon best selling author, John Browning Jones the founder of Guardian Rock Wealth and serves clients across the United States. John's the author of the book build a life, not a portfolio, a guide to your financial future based on your personal values, which you can purchase on Amazon, or stay around to the end of today's show and I'll tell you how to get a free copy mailed right to your door. I'm Michael The lawn, your host for the next few minutes as we chat with financial expert and business owner John Browning. Hello, John Browning, welcome back to another great episode of Your podcast. How are you this find a? I am doing well, doing very well. Lad to hear hope things are great down in south Florida and a little further north and to the West. Hey, they're good. Spring has sprung and I just wish it would stick, because it comes for a few days and it drops back down to the s and s and then it goes back up to the seventy eight and it's like, okay, would you stop it? This is the what I call the Yoyo season. Right it's just up and down and up and would be ill. Give it a couple more weeks, will be will be solid and then it'll be summertime. will be complaining of the heat. Humanity. That's okay, I'll think. I have been really frustrated down here too. I mean it a couple times. It dropped down into this s man that was talking to go. You should have brought your parker from Chicago. It's great. Actually, he's gone the closet. It's any closet here. Yeah, it has happening on. Yeah, it's Hilarious, but we just I told somebody to day I just I've always learned to carry my weather inside of me. So I don't really care what the weather is because I always dress aproperately, but I just carry it within me and it's going to be a great day regardless. So there you go. Speaking of great days,...

...let's have a great podcast episode. Last time we talked about scampy Bikini's John and it was if you have. If you didn't listen to that episode, you need to go back and listen to it because we were talking about some unmentionables that you really do need to learn about in finances and take care of some things that are really, really important and kind of got me thinking about about dating and first looks and second looks. And you know, this is not a dating podcast and it's not a podcast where we talked about really financial advice or counsel. It's just a place where we have lots of fun. Take it a second look for the first time. is how I we titled This and in what I mean by that, John, and where I want you to unpack is at one level you're a financial advisor. Right, there's a big there's like tenzero of them, probably in south Florida. But when somebody stops and really, you know, engages you, has a conversation, they realize that you're not just a financial you kind of do things differently than a lot of people. And that's what I mean by that second look. And so what I want to do here on this podcast is is give our listeners that second look the first time. I want you to explain what is that first meeting all about? How does that work? What separates you from everybody? has things that that's kind of want it. What I mean by that second look. Let's talk about taking a second look for the first time. Yeah, that's a good way to put it, because almost always the folks that I am talking to have started something, whether or not they've started well or or have liked the experience thus far as a whole different story. And when whether or not they're really headed in the direction of their best life, not just building a building and building and building this big portfolio for they don't know why. Yeah, yeah, yeah, it's what we do. We do. We do do things a little differently and we especially in that first meeting, we talk more. We tend to talk more about their lives...

...and what their definition of their best life is then we do about finances or anything else. First thing that we do, and when we sit down with an individual or a couple or a family or business, we ask them, we let them set the agenda. Right, what is that you want to accomplish, because it kind of doesn't matter what I want to accomplish, right, because you're not going to be satisfied or we don't accomplish what you want to accomplish. And it's funny some people like I don't know. Oh, yeah, yeah, I think about it, but that's an important question, right. So we kind of press a little bit for that answer and we might have to ask a few more questions around that before we get to really what their objective is and we take a lot of notes, we listen, we may ask those questions and then it kind of the second thing that we do is we say, have you ever work with a professionals with it? Maybe it's a professional financial advisor, maybe it's a CPA, a lawyer. Have you ever worked with anyone like that before? Because we want to know what their experience has been, has it been a positive or negative experience, and what was it that was positive or negative for them, because that can be different for individuals too, and we want to make sure it's a positive experience. We want you to walk away from that first meeting feeling pretty good about what was accomplished, how it was accomplished and how we might go forward or we might not. Right. Yeah, and that that's a key point there, because it really is a good fit conversation, because you might be able to help them, you might not. You might be able to help them, but they might not like you. That's okay, have the first conversation, right. That's that's right. That's right. And you know, not everybody likes my style. Well, not everybody likes my partner style is like, and that's okay. I might even suggest I know other good financial...

...advisors. You know, unfortunately, not all financial advisors are good financial advisors. I will you're right. You know, those of you are watches out never work. I open an know they're like used car salesman or whatever. There are those guys out there. But I know a lot of good, solid financial advisors and if we're not a good fit, personality, wise or otherwise, I'm happy to point you in the right direction. Yeah, and that made maybe it, I mean, because then you can speaking of that. The next thing that we do is we do tell you a little bit about our background, who we are, why we're doing this, which is the most important thing. Yes, absolutely, and we tell them exactly what we do so that their expectations are too high too low. They know what to expect. I have, ever, found that knowing what's next or knowing what to expect is like way better than not knowing. It's the total length. Fear of the unknown can be crushing and a lot of times the fear of the unknown is way worse than the actuality. Are they most of the time? Yeah, yeah, yeah, so we get people that don't want to come see us because they view it as all as like going to the dentist. Exactly that bad? That's not, Dennis. Not Know, offens dedenus, but yes, no, offense dedentist. Yes, right, yeah, and that's way. I love your approach. You're just conversations, right, and and we talked about it in our businesses of people walking into a dark room. Right, nobody wants to walk into a dark room and a home you've never been in. Right. Well, it's dealing with finances and planning retirement and and insurance and all the things that you do with us like walking into a dark room. But what we have to realize is John's been in that room about tenzero times. He knows where all the furniture is, he knows where the lights, which is are just let him guide you through that room and turn them on, because it's a step by step approach,...

...through a series of conversations that you start getting illumination into how to build a life, not just a portfolier is that? Is that a fair way to put a JE on? That's a really good analogy that. That really is, because if you you know, when you're in a hotel or someplace it's unfamiliar and you get up at night and you stubbed in your toe and everything else, put in your room, the room that you've been in Tenzero Times, you can be pitch black and you walk right through that room, around all the furniture, out of all the obstacles. Yeah, yeah, so we just you know, we need a guide, especially in finances, because, you know, we've talked on the last few episodes about buying too much house and being leveraged and not having enough car insurance. If you get into a wreck and they come after you, well then what do you do? And then bankruptcy and not all these things tie into stress around life and and that's why you help people build a life, not just a Portfoli you want the portfolio to support your life now and in the future, and that only comes with a series of conversations where John gets to know you and your family. Talk about that aspect of getting to know your clients and and the importance of that. Yeah, I think you want you get to know your clients, you get to know the person across the table, client or not client? Right, it's like you're needing so many for the first time. You know, asking those questions and then asking follow on questions helps you to understand either how to best help them, yeah, or how, frankly, how they might be able to help you. So we encourage. We encourage people ask us a lot of questions as that's good, because the child, yeah, they should be asking, especially sometimes they don't know the questions to ask. But start with really simple ones, like, you know, I mean personal. It's like, yeah, I think the do you have kids? And from there I find the conversation begins to flow. Yeah, especially with...

...the you know, kind of had a conversation with the younger couple and they're starting to think about having kids, and they asked me if I had kids and I was like I have six of them, yeah, and their eyes kind of went yeah, yeah, would you like a couple? All right, and and they were like well, it's like we know they're not inexpensive. I was like yeah, they're not. All right, so glad you're here. Yeah, but those are great conversations. Yeah, and then we can talk about some of the things you might expect when you're expecting. Right. That that whole what to expect when you're expecting. What to expect when you're expecting and when they become teenagers, yes, and go to college, and what decisions do you make along the way and those type of things in there. Done that? Made some mistakes. Yeah, well, like I guess probably tell you by means. Well, that's and yeah, that's why you need to share, so they learn from your mistakes and maybe they'll do it a little bit differently. But it's conversations, is getting to know and that I like that question asked. Have you ever worked with somebody else before professional, because not everybody's as personable as you, John. Some some CPAS or attorneys or financial advisers might just be all business. Come in, here's what we're going to do, here's a paroleio. Thank you very much. Next, and that's not how you work. You're all about relationships for his understanding your clients and they're once needs, dreams, desires, saying, okay, how do we how do we get you there? What's your plan? Because you don't have an off the shelf plan that you just give somebody fit them into that plan. You. You help people construct a life and you build that portfolio to support their life today, next year, college for these kids who aren't even around yet, retirement. How do you get that done? Right, I can get all that done first before we even really start talking about the nuts and bolts of what begins to be usually that's like the...

...it might be in the first meeting, but a lot of times it's not until the second meeting that we do like the comprehensive financial planning right where we start talking about insurance, we start talking about a state planning, tax review and your goal setting and all that. We might talk generally about that, but sometimes that doesn't really we don't really get there during the first meeting, and that's okay. I'm okay with going slow. I'm not there to like Oh, got to get the count, got to get the count, got to get the client. I'm more about more about the client and can or maybe they won't be a client right. I'm just more about let's let's get you start in the right direction. If I don't have that base of understanding you, your business, your family, your life, then I'm not going to be able to give the best advice on all those other things. So that brings us back to our last episode when we were talking about scamping on bikinis and different things. Right, John's not going to do scamp on the relationship with with you as a prospective client in order to get you to buy some product. That's not how it works. Right. He's got to understand you and your family, your desires or dreams, all of that before they eat. That conversation ever goes to the next step. And that's what I love about how you operate, John. You're not skimpy. You never see John, we're in a bikini go and you would not want to? Yeah, you want to do that, whether whether that's in real life or in business life. Right, a virtual bikini and how you do things. You're not going to scamp around and and do something just to get a sale. That's not what you're about. That's what I love about Guardian rock wealth and John Browning. So we should probably end on that. Such a right noble mental picture. Yeah, let's not make a gift out of that, but...

...but take it. Take it to say and look for the first time. What's that first meeting look like with with John Browning and Guardian Rock Wealth? It's a conversation, it's getting to know you and your dreams and getting to know him, and I really love the fact that you you reveal, Hey, I've got six kids. Here's my wife, Christine. We've been married this law. It's that personal relationship that breaks down some bears and says, okay, this is this is a guy. Kind of like we have conversations because, your Lord Willing, you're going to be with these people for a long, long time. It's not a this is not a transaction. This is a a transformation of a life that takes place over time. Multiple, multiple conversations, and that's really what you want in a financial advisor, which is that position. John Places himself a coach. So reach out to John. Just have a conversation. You can do it through text, texting twenty, texting the word life to twenty one tho, using your phone, you'll get some information on John. You can go to Guardian Rock wealthcom. You can request a copy of his Amazon best selling book. You can request as zoom call with him, a phone call with them, you name it. He's got a lot of ways to get ahold of him. He's on Linkedin and facebook and all those other places too. So reach out to John. Have a conversation and see if he's the kind of guy that you would like to have conversations with around your life and he can help you build a portfolio to support that life, whatever that is. So I have a conversation with John Browning, Guardian rock wealth. John, always, always, lots of fun to be with you on your bird. Know what you got in? That's right. Let's our day next week with another great topic, I'm sure. All right. Money really is a big part of our lives and John Browning can help you and your family learn how to keep money in the proper perspective. It's important, but it's only a tool that could help you build the life that you want. If you like John Emil, you a free copy of his book build a life, not a portfolio. Go to John's...

...website, Guardian Rock wealthcom, and click the contact to US link and send your request. John Will Mell a copy of his book right to your door absolutely free. Thanks for listening to building your life podcast with John Browning. Be Sure to subscribe to this podcast so each new episode will be sent to you automagically when it's released. Have a terrific day. Nothing in this podcast should be construed as personal investment advice and past performance is no guarantee of future results. Investing is not appropriate for everyone. There is a risk of loss associated with investing in the markets. No representation or implication is being made that using any methodology or system will generate profits or ensure freedom from losses. Please remember that investing carries risk. Guardian Rock Wealth LLC and its affiliates are fiduciary investment advisors. Please consult with US or another experienced, qualified investment advisor before making any investment decisions and or trying to implement any of the strategies and tactics we may discuss in any of our publications or podcasts.

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