Episode 25: Establishing Success & Trust with Financial Expert Lynn Pearson

ABOUT THIS EPISODE

On this episode of the Build Your Life Podcast with Financial Expert John Browning, John has a powerful conversation with Lynn Pearson who is also a team member at Guardian Rock Wealth. With over 20 years of financial expert experience, Lynn brings her knowledge and guidance to the episode. Join us for this candid discussion. 

 

You can reach John and Lynn by visiting www.GuardianRockWealth.com.

 

To learn more about what John can do for you give us a call at (312) 372-5000.

Welcome to the build your life podcast with John Browning. Build your life as a relaxed and unedited conversation with financial expert John Browning. John's the founder of Guardian Rock Wealth, with offices in Hawaii, Colorado and Illinois. John's also the author of the book build a life, not a portfolio, a guide to your financial future based on your personal values. Would you can purchase on Amazon, or stay around to the end of today's show and I'll tell you how to get a free copy mailed right to your door. I'm Michael D Lan, your host for the next few minutes as we chat with financial expert, business owner and author John Browning. Well, hello everyone. I wanted to welcome you to the building your life podcast and today we have with us a guest because Michael was taking a much deserved respite and he's not with us today, but instead we have Lynn Pearson, who is part of the Guardian...

Rock Wealth Team, and Lynn is a person who is who's been in the business for over twenty years and she's got a lot of experience that, frankly, just adds to mind that I don't even have. She spent some time on Wall Street, just like I have and wanted to get away from that and really focus on being independent and doing the right thing for clients. And Lynn focuses in addition to providing great financial advice, she also focuses on really the service aspect and I've never really met someone quite as passionate about providing great service and and she does a great job with that. But Lynn holds the series six, seven, sixty three, all sorts of different licenses. She studied overseas to get her Undergrad and with that she brings with her a unique perspective in terms of the fact that every one of us is a little bit...

...different and comes at financial planning and thinking about their life differently. So, Lynn, without without further ado, I want to just with that introduction. I wanted to just ask you a couple questions about the importance of service and the role that that plays in a financials advised relationship with with their clients. And as, again, you've been doing this for a long time, what do you see as one of the most important things that clients need when they come to you? Well, thank you, John. Thank you for the introduction and to answer your questions may sound very simple, but you know, simply responding in a timely manner to our clients questions when, whether that be through email or a phone call, if you're reaching out to us there's something on your mind and it's something important, you may need to get an answer...

...back to someone you know very quickly. So we make it a point to get back to everybody, you know, by the end of the day. If we can't answer your phone call, you know we'll get back to you by the end of the day and if it's late in the in the evening and you had a thought on your mind, you know we'll get back to you in the morning. You know, that part of service is so important. Things are need to be taken care of in a timely manner and you know, kind of going along with that, I think it's really important to have relationships not only with our clients but sometimes with the clients accountants. That's something that I've done in the past. It alleviates a lot of headaches, I think, for people at the end of the year when they're trying to figure out, you know, do they need to do some gift taxing? Do they have to take some required distributions from their IRA in retirement? You know, if I have a relationship with our clients, accountants. You know, I can answer some of those questions that you may not even know how...

...to ask. So I try to create that relationship not only with you, you the client, but also, you know, with other people. You know that can also include an attorney. But just one simple thing that we do do and that we just like to try to add value. Yeah, I guess I think. I think you're right. I think that whole timeliness thing is you know, whenever you call for anywhere, for service, right you, it gets really frustrating to sit on hold, it gets really, really frustrating to get caught in that endless loop of press for for this, that and the other thing. And certainly you'll get that. But when you call Guardian Rock, well, if you either get a direct person or you'll get a menu with which one of us you'd like to speak with. But if we can't pick up that call right away, we're dedicated and and make the commitment to you that we're going to get back to you at the very most within twenty four hours, and then includes includes weekends and and nights as...

...well. One of the strengths that that we bring, Lenn and that you bring as well as we're we're scattered across different time zones, so what's an odd hour for some of our clients might not actually be an on our for us. And and we understand that things come up later in the day or early in the morning. So if you want to shoot us an email or or leave us a quick message on the phone or anything like that, we're more than willing and ready and able to do that. So so I think you're right, lend I. I really appreciate that you said that. And so, kind of as a follow on question, you're very good at this pass. I think you're better than me at the whole service aspect, because you teach me things about that. What, in your opinion, makes you good at providing the service the clients need? What sort of one of the...

...most important things that, as you see it? Well, I guess I could say you know this. Another simple one here is just listening, listening to the client and understanding their personal, you know, and unique situation. Everybody's different and I think it's it's our job to focus on the financial aspects of your life. You know you don't have time to do that, and that's what our job is we may think of things that you may not have considered in the past. You know, one of those is tax harvesting, tax losses. You know that, just to minimize your tax viability when it comes to tax time. We just did that in this last couple months with the coronavirus, and we also do it at the end of the year. We look at your portfolio and make sure that you're as tax efficient as you...

...can be inside of that. So just another caveat to go on to. You know, not only listening to you, but I'm adding adding some value on items that you may not even thought about. Yeah, I think. I think that's a key thing too. I mean folks generally think about their financial situation around tax time, maybe around the end of the year, maybe as they get their statements or whatever were of the US quarterly or monthly or whatever. They might spend a few minutes or right or even a few hours around tax time thinking about their financial situation. With with us, we spend every day thinking about the financial aspects of our clients lives and and and thinking of the things and and our experience, the right experience matters. We say that a lot. Our experience has taught us the things that we need to be thinking about all the time, while most people have day jobs and they...

...have families and things happen and they're not focused on that all the time. So I think you bring up a really good point. Is the fact that we listen and, as you said, we often will think of things that they haven't even thought of to ask because it's what we focused on. Is just what we do. So that's that's a great point. And you know what's so again as the follow one to that, and you know, one of the things that I talk a lot about is the idea of trust and how difficult it is to trust somebody, especially, it seems as though in this day and age where you know there's there's just unscrupulous folks out there, unfortunately. And and who do you trust? Well, why do you trust? Why is it so important to trust? But if you were just going to come up with one, one thing, with all of your experience that...

...you've had, lain what's the most what's the most important thing to consider when trusting somebody, or should you even trust someone with your financial future? Sure? Well, number one is know that we have your best interest in mind. We Are Fiduciery, we are actually required, as of Aducieri, to keep our clients best interest in mind. You need to trust us. We Are you're handing over your nest egg, everything you've worked for your whole life, and trust that we can manage that and help you enjoy retirement. Now that's the ultimate goal here and, you know, maybe pass things along to your children. You know, we do this every day. This is our job as for this is our profession, to make sure that you're safe and...

...that you're safe in retirement. You know, like John and mentioned before, we have, each of us have more than twenty years of experience doing this every day. You know, we have learned throughout those twenty years, things like we had mentioned before, things that you never even knew you needed to know. We've learned those things. That's what experience takes, and with experience, you know, that's how you gain trust. It takes time, but especially when it comes to your money, it's so important that you can trust us. You know what I I was I was thinking about the general behaviors of just just human behaviors, right, and I think you had mentioned earlier the what was the story about the the washing machine that you could. Yeah, yeah, well, I guess the point there, but what you're getting...

...at, you know, there's a cost to not trusting a financial professional with your future. Just think of the the amount of time you might have spent buying a Washer and dryer, the time you put into that, the research you know, and then actually purchasing it. There's so much that goes into that and not many there's a lot of people out there that that will do that, but they won't spend any time on their financial future and their financial plan. You know, they're afraid of it. They're not sure if they're doing it right. We want to make you not afraid, not afraid of your financial future and enjoy the process. Enjoy it and know that you know you can be safe in retirement. That's what our job is and that's what we strive to do. Yeah, that's that's a that's awesome. As a great example, you know, I know you're washing dryer is going to cost...

...you, you know, you know thousand bucks, something like that, and you know it's a real bummer if if it breaks within the first year or two. But that and that that washing dryer is going to be with you. Maybe you know five ten yearspending on how much you use it. If you have six kids like I do, it doesn't last that long, but because we do a lot of laundry. But if you're thinking about that and then you compare that to your the consequences of missing something just because it's just not what you focus on right if you if you consider the consequences of not trusting a financial professional to help you and guide you along the way, the consequences of that are are much more severe than that. You know if you bought a limon for a Washer and drive. So it's a really good point. And you know what this this podcast is called building your life and it comes from from the Book Building Your Life, not a portfolio, and on chapter six its specifically addresses that in detail. Why you should trust the financial...

...advisor, and at the beginning of that chapter is it can be easier to ignore the problem of maybe not knowing what you don't know then they can be to ask a professional for help to actually execute the plan. And that's just part of human nature. But I encourage you to reach out to a trusted financial advisor and of course we'd love to be that financial advisor. If you're comfortable with us and you can reach Lynn directly. As we wrap this up, limb, thanks so much for taking the time to be on the podcast with us today and talk a little bit about what you do here at Guardian Rock and if they wanted to contact you, and particular directly, how would they do that? Yes, what thanks down for for putting me on here, and my direct line is it's one two hundred and nine, one seven,...

...and you can also email me to it's l Pearson PEA RS son at Advocacy investingcom. All right, great, and so that's some way that you can get in touch with Lynne directly. And Lynn Services clients from literally coast to coast and even in where I am and she's she's available to do that. She can do things remotely, as she and I are doing today. She's sitting in Colorado, I'm sitting in the Hawaii and we have another partner who is in Chicago. But we also have plans on the east all up and down actually the East Coast, from Rhode Island all the way down to the tip of Florida. So we serve as clients all over and we'd be happy to talk with you no matter where you are and if you're within our local area, we'd love to sit down with you facetoface or, as in the case with coronavirus, eyeball to eyeball. I if that is how we...

...how it's best to meet. But you can also reach out to us and we'll be happy to send you a free copy of the book building a life, not a portfolio, if you reach out to us on the contact US page of www dot guardian rock wealthcom. And with that Lant, I want you to have a great day and I hope everybody listening in also has a good day as well, and we hope to talk to you soon. So thanks for listening to the building your life podcast with John Brownie. Be Sure to subscribe to this podcast so each new episode will be sent to you automatically when it is released. Have a terrific day.

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